Holland Flower Bureau (Bloemenbureau Holland) and Florca Westland will highlight a cut flower or group of cut flowers every month this year by providing inspiring and informative content.
The 2019 Flower Agenda entices consumers to buy flowers for their homes, and provides inspiration and details for the media so that they can publish interesting and useful flower-related content at the right moment. In addition, the Flower Agenda provides growers, traders and sales outlets with an annual guide that can be followed.
How can we benefit?
Florca Westland takes advantage of this initiative by devoting extra attention to the Flower of the Month during the month in question. For example, you could highlight the product on the website or in the webshop and share fun facts on social media.
These are the stars of the 2019 Flower Agenda:
July Summer flowers: Sunflower, Matricaria and Limonium
November Berry flowers: Skimmia, Rose hip and Ilex